2021 Profile of Home Staging

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Blog by Destined Dreams

National Association of REALTORS® Research Group

Home Staging: Buyers’ Agent Perspective:

  • Forty-seven percent of buyers’ agents cited that home staging had an effect on most buyers’ view of the home.
  • Eighty-two percent of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.
  • Staging the living room was found to be very important for buyers (46 percent), followed by staging the master bedroom (43 percent), and staging the kitchen (35 percent).
  • Among buyers’ agents, having photos (83 percent), videos (74 percent), and virtual tours (73 percent) available for their listings was more important since the beginning of the COVID-19 pandemic.
  • Twenty-three percent of buyer’s agents said that staging a home increased the dollar value offered between one and five percent, compared to other similar homes on the market that are not staged.

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